Who We Are

Read our team members biographies to get to know us a little better


donal scannell snow furnace who we are


Donal Scannell CEO

Donal has immersed himself in the intersection of marketing, media, tech and music. The passion with which he embraces and evaluates each new development gets passed onto our customers.

As founder of Snow Furnace’s parent company Scanarama, Donal has led teams who have delivered multi-platform content for O2, Vodafone, Bord Gais,RTE, EMI and Universal Music.

Scanarama’s work for O2 has won multiple awards for it’s ground-breaking activation of their sponsorship of the O2 arena in Dublin. This included Westlife’s last concert at The O2 which was part of O2 Smartsounds and was streamed globally.

As CEO, he steered fledging crowdfunding tech startup Gigstarter to winning San Francisco Music Tech Startup Challenge, securing Universal Music UK and David Gray as clients.

Prior to that he worked as consultant for O2, Vodafone and Eircom.

Donal joined RTE direct from College and was quickly head hunted as one of the youngest ever Late Late Show team members.

Snow Furnace brings together all of Donal’s experience into a tech driven creative powerhouse.


james clifford - snow furnace


James Clifford CTO

James previously worked with Donal Scannell as CTO of Gigstarter and is an extremely well-rounded engineer and software developer.

He leads the Snow Furnace tech team which involves always knowing whether it’s more efficient to build a bespoke solution or adapt existing software.

Snow Furnace’s core tech ethos is about making life simpler for our customers. James and his team make this happen.

He’s a computer and electronic engineering graduate ( BA BAI ) from Trinity College Dublin and set-up Visilit straight out of college, Visilit enabled production and lighting designers to easily create 3D visualisations of any venue in the world.

James then built sites for tee-shirt site CustomKing and then Gigstarter.

His technical specialties are: HTML5, CSS3.0, PHP, JavaScript, MySQL, jQuery, Laravel, C++, OpenCV, .NET, XML, Digital Signal Processing, DSP [ matlab ] with Neural Engineering(EEG), Hardware Development (vHDL/Verilog), Rapid Prototyping (3D modelling/printing) and Builder / Fixer experience